Monterey 2010: Fioravanti SP1 makes sole U.S. appearance

Posted on 14 August, 2010

Fioravanti SP1

2008 Fioravanti SP1 at the 2010 Concorso Italiano 

Concorso Italiano is always fun. Every car has a story behind it, and this year, the organizers pulled off something of a coup.

Back in ’08, a mystery Ferrari prototype was spied at Fiorano. Once initial speculation settled down, the prevailing wisdom suggested that the car in question was a one-off coachbuilt special designed by former Pininfarina (and now independent) stylist Fioravanti for a wealthy customer. Those reports wound up being true, and yesterday that very car was on display at Concorso Italiano.

Dubbed SP1 (for Sport Prototype 1) the Ferrari F430-based machine was commissioned by a prominent Ferrari collector in Japan. It was the first product out of Maranello’s Portfolio program – an initiative that lets the extremely wealthy collaborate with various Italian design houses (including Fioravanti, Pininfarina and Zagato) with full factory support on custom, unique vehicles. While most of these clients prefer anonymity, it’s hard to keep a low profile when you’re driving a custom Ferrari.

Making its only U.S. appearance, the Fioravanti SP1 was one of Concorso’s centerpieces, parked next to the F40 gathering and a stone’s throw from the stage. Photos can’t do the car justice. Looking at the SP1’s creases and curves, you see influences from a variety of cars in the Ferrari family. It’s so cohesive, yet it’s difficult to accurately convey the sheer presence that this car exudes in person. We did our best to capture it, however. Take a gander at the image gallery below, and maybe you’ll feel the vibe as well.