It wasn’t so long ago that the idea of seeing an exotic Italian sportscar in mainland China was as much an anathema as a Chinese car in America. But the times, as one Mr. Dylan sang, they are a-changin.’ Today, China is one of Ferrari’s most important markets, where the red Prancing Horse shares the streets with the Red Dragon. To mark that relationship, Ferrari has announced a special edition exclusively for the Chinese market.
Based on the 599 GTB Fiorano with the company’s new Handling GTE package, the China Limited Edition has been updated with special touches designed by Chinese artist Lu Hao: the starter button glows jade green, the tachometer features ancient Chinese characters instead of the usual numerals, and the luggage is emblazoned with a map of the Silk Road taken by the famous Italian explorer Marco Polo. The Rosso Fuoco paintjob with the gray roof mimics the 599XX, and only a dozen examples will be made – with over a billion people in the market, we’re betting they’ll be snapped up fast.